Les fruits et légumes.

Another commercial assignment!

Photograph fruit or vegetables in an original way.

Think... Think... Think...

When you are watching television, in ten minutes you have seen six food-commercials already, including four about frozen food and ready-made food.

So this was my inspiration: "frozen food".

But I didn't want to photograph frozen food out of the package.. No, I photographed a ginger in a huge iceblock. So it became REAL frozen food.

O'Cool, is an upcoming label for this way of cooking.

Fresh out of the freezer.

6 nov.